About Cupcakes & Kale Chips

Familiar foods made gluten free for the whole family.

Cupcakes & Kale Chips is where comfort food meets gluten-free cooking, but without extra stress, complicated ingredients, or meals that leave anyone at the table feeling left out. Since 2012, I’ve been dedicated to helping mixed-diet families enjoy the meals, holidays, and traditions they love with approachable gluten-free recipes that taste just like you remember.

Whether you’re gluten free yourself, cooking for a gluten-free family member, or trying to make everyone happy with one meal, you’re in the right place. Learn more about me, my family, and how that has influenced my recipe development style on my Meet Brianne page.

Brianne Izzo preparing ingredients in kitchen while developing gluten-free recipes.

Our Story

Cupcakes & Kale Chips began in 2012 as a small hobby blog when I was a stay-at-home mom sharing the gluten-free meals I made for my family. As my photography, recipe development skills, and gluten-free knowledge grew — and as thousands of readers found my recipes — the site evolved into a trusted resource for families who want gluten-free food that tastes like what they remember. Today it’s a full-time business serving millions of readers every year.


Our Mission

To bring back the comfort of familiar favorites, making sure gluten-free family members never miss out on the meals, holidays, and traditions they love — with approachable recipes and smart swaps that help mixed-diet families gather around the table and enjoy dishes that feel just like home, gluten free or not.


The Four Pillars of Cupcakes & Kale Chips

These four pillars guide every recipe and technique I share. They’re how I create gluten-free meals that everyone — even the gluten eaters — can enjoy.

1. Naturally Gluten Free Foundations

Meals built on proteins, produce, dairy, and non-gluten grains — wholesome recipes where gluten never had a place to begin.

2. Simple Swaps That Work

Smart, reliable replacements (like gluten-free pasta, soy sauce, or flour) that make classic comfort foods taste just as good as the originals.

3. Flexible Serving for Mixed Families

Options that let everyone enjoy the same meal their own way — rice bowls, baked potato toppers, salads, or keeping pasta and bread on the side.

4. Essential Baked Goods Made Easy

From sandwich bread and dinner rolls to birthday cakes and Christmas cookies, I focus on simple, dependable recipes for gluten-free basics and holiday must-haves.

Brianne Izzo working at desk on recipe development and photography for gluten-free food blog.

Who We Help

Cupcakes & Kale Chips is designed for:

  • Families with at least one gluten-free member
  • Parents cooking for mixed-diet households
  • Gluten-free readers craving familiar comfort foods
  • Gluten eaters searching for recipes everyone will enjoy when cooking for someone GF
  • Anyone who wants reliable, thoroughly tested gluten-free recipes that feel “normal,” not complicated

What You’ll Find Here

  • Family-favorite dinners made gluten free
  • Naturally gluten-free meals and snacks
  • Classic comfort foods with smart swap solutions
  • Gluten-free cakes, cookies, and essential baked goods
  • Holiday and celebration recipes that make traditions feel complete
  • Gluten-free guides, tips, and ingredient recommendations
  • Weeknight-friendly meals for busy families

Whether you need a fast dinner, a birthday cake that tastes like the real deal, gluten-free holiday sides, or a classic treat, there’s always something here to help, like these…

Egg roll in a Bowl with a pair of red chopsticks, topped with scallions.
A slice of gluten free strawberries and cream cake on a turquoise plate with a fork with another piece on a pink plate and the whole cake in the background.
Drizzling brown sugar glaze over candied sweet potatoes in a serving dish.
A stack of gluten free lemon bars on a rectangular platter.

My goal is always simple: recipes that just work.


Press & Features

Cupcakes & Kale Chips recipes have been featured in national publications across food, lifestyle, health, and entertainment media, including:

National & Lifestyle

Food, Health & Wellness

Brand Partnerships

I’ve worked with trusted brands that align with my mission, including:

Brand logos for General Mills, Dole, Perdue, Cabot, Jif, Certified Angus Beef, Silk, and McCormick